The mission of the Sales Department is to promote The Beaches of Fort Myers & Sanibel to meeting professionals, the travel trade and leisure visitors to positively influence visitor volume. The VCB Sales team provides resources to industry partners and travel influencers to help grow meeting business and pleasure travel in the destination.

Contact me to discuss ways in which we can partner!

Pamela Johnson, CDME
Director of Sales

Meeting Sales
The Meeting Sales team is responsible for booking meetings and at individual hotels throughout Lee County.

Liz Dane
Northeast Sales Director
Territory: Northeast USA (VA, DE, MD, PA, CT, NJ, NY, MA, RI,)

Kimball Mathews
Sales Manager
Territory: Association, Corporate and Government group business in Florida and Southeast USA; Religious, & SMERF groups

Jerry Terp
Midwest National Sales Manager
Territory: Midwest USA (IL, IN, OH, WI, MN, MI, MO, IA)

Tourism Sales
The Tourism Sales team sells The Beaches of Fort Myers & Sanibel to tour operators, wholesalers and retail travel agents in the domestic and international arena. We attend trade shows, organize sales calls and missions in major cities and help to create itineraries and vacation package programs for tour operators.

Shelley Crant
Marketing Representative
Market: Motorcoach, Retail Travel Agents, Consumers

Jovina Huber
Travel Agent HelpDesk Manager
Market: Retail Travel Agents, Weddings, Consumers, Reunions

Erick Garnica
Tourism Sales Manager
International and Domestic Wholesale
Territory: Canada, The Netherlands, Latin America, Receptive Tour Operators, assist UK, Germany and French representatives

Peter Hannaford
Sales & Marketing Representative
Territory: Ireland & Scandinavia

Jo Piani
Sales & Marketing Representative
Territory: United Kingdom, Ireland, Scandinavia

Vera Sommer
Sales & Marketing Representative
Territory: Germany, Austria, Switzerland