Upcoming Events
Tue, 2009-10-13 23:32 — admin
Your Lee County Visitor & Convention Bureau (VCB) wants to help drive more business your way. Join us for two workshops designed to assist you in making informed marketing decisions for the coming year and offer the opportunity to meet with multiple experts in strategic planning outreach.
8:00 a.m. – 11:00 a.m.
Detailed national, state, and local trends analysis and research forecast, featuring:
Steve Hood, Senior Vice President, Smith Travel Research (STR)
Karen Peterson, Founder & Research Director, Davidson-Peterson Associates (DPA)
Marcia Wood, Research Director, DPA
Kevin Knight, Senior Research Associate, DPA
Jennifer Simmons, Vice-President of Marketing Strategy & Research, bvk
11:30 a.m. – 3:30 p.m.
One-on-one, 15-minute appointments - access a brain-trust of experts & topics, featuring:
Tamara Pigott, Executive Director, Lee County VCB
Annie Ecken, Senior Account Executive, bvk
Jennifer Simmons, Vice President of Marketing Strategy & Research, bvk
(only available 11:30 a.m. – 2 p.m.)
Ginny Demas, Owner, Phase V of Southwest Florida
Mary DeLong, Senior Vice President/Director of Tourism Division, bvk
Victoria Simmons, Vice President/Account Supervisor, bvk
Pete Weninger, Associate Media Director, bvk
Pamela Johnson, CDME, Director of Sales, Lee County VCB
Nancy Hamilton, APR, Director of Communications, Lee County VCB
Jackie Mackay, Public Relations Specialist, bvk
Katie Meckley, Communications Coordinator, Lee County VCB
Kevin Kriehn, Director of Interactive Marketing, bvk
Erick Garnica, Tourism Sales Manager, Lee County VCB
Jeff Mielke, Executive Director, Lee County Sports Authority
Vicki Moreland, Director of Public Relations, Lee County Port Authority (LCPA)
Carol Obermeier, Director of Marketing, LCPA
Beth Rice, Business Development Manager,Visit Florida
Karen Peterson, Founder & Research Director, DPA
Marcia Wood, Research Director, DPA
Kevin Knight, Senior Research Associate, DPA15-minute appointments reserved on a first-come first-served basis.
For more details about each session,
click here
Attend one or both workshops. Free admission.
Box lunch provided for those staying for both sessions.
12800 University Drive, Fort Myers
239.338.2500
Don't miss 2 workshops on June 24th!
DATA WORKSHOP
“ASK THE EXPERTS” WORKSHOP
Ask the Bureau
Best Practices in Co-op Advertising
Branding & Strategic Planning: The Practical Application of Research
Inquiry Fulfillment: What Works? What Doesn’t?
Marketing & Advertising: Enhancing Your ROI
Media Planning & Buying: Making Smart Choices for Your Business
Meetings & Groups: Developing an Effective RFP
Public Relations on a Shoestring
Talking Digital: Harnessing the Power of Social Media
Tapping Tour Operators & Receptives for International Business
The Business of Sports Marketing (only available 2 – 3:30 p.m.)
The Latest on RSW Air Service (only available 2 – 3 p.m.)
Visit Florida
What About Research?
Register for one or more “Ask the Experts” sessions by emailing LeeVCB@leegov.com. Please include the name of the workshop and two (2) time slot choices. We will send a confirmation e-mail.
RSVP to LeeVCB@leegov.com by Monday, June 21
Both workshops will be held at the Lee County Visitor & Convention Bureau offices
