Industry Events & Updates

Team Tourism

RSVP for Events

About the VCB

Arts & Attractions Funding Program

Bed Tax Information

Beach & Shoreline

Communications

E-Awards

Events Marketing Program

Helpful Links

Hurricane Information

Media Releases

Newsletters

SSL Program

Statistics

Tourist Development Council

Visitor Services

Web, Image & VG Guidelines

Sales & Marketing Plan

Videos

Home


Statistics

TOURISM IS THE BACKBONE OF OUR ECONOMY

The travel and tourism industry is one of the United States’ largest industries, generating $739 billion in travel expenditures this past year and $116 billion travel-generated tax revenue. Travel and tourism also is one of America’s largest employers, with 7.7 million direct travel-generated jobs.

Closer to home, tourism is one of the largest economic industries in Florida, with approximately 82.4 million travelers visiting the Sunshine State in 2007. During their time here, visitors generated more than $65 billion in taxable sales. That amount of spending generated $3.9 billon in tax-related revenue to the state of Florida, which is spent on public necessities such as schools, transportation, museums and enhancing Florida’s offerings to entice even more visitors. Nearly 1 million Floridians are employed by the tourism industry, creating a combined annual payroll of $15.4 billion.

Here in Lee County, tourism employs 1 out of every 5 people. We receive approximately 5 million visitors a year that generate approximately $3 billion in economic impact. Just this past year, the Tourist Tax collection generated $23.1 million dollars.

Not only do we benefit from the economic impact of the industry in dollars and cents, but we also benefit from the quality of life to which it contributes. In essence, tourism is a tool for enhancing what we love about our region - from its ecological wonders to its history and culture.



Monthly Visitor Profile Reports
Click on any report to view it in PDF format. You may also right click and save the file to your computer.

Annual Visitor Profile Summary Reports

To view these files you must have Adobe Acrobat Reader installed on your computer. If you do not have Acrobat Reader installed, click here to download a free version of this software.

 

Published and developed by Lee County Visitor & Convention Bureau in partnership with Miles Media Group and BVK.
All materials copyright 2009.