Education & Resources

Education & Resources

Team Tourism

Sales and Marketing Workshop Series

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Sales and Marketing Workshop Series 

Join us for Sales and Marketing Workshops as we hear from top experts from across the country. Registration links will be available soon!

*Maximum of 75 participants per workshop.

*FREE to participate! 

*For more information, email Judi Durant at jdurant@leegov.com 

2017 WORKSHOPS:

Thursday, JULY 13

"DON'T BECOME EXTINCT: SEIZE THE NEW CUSTOMER EVOLUTION"

Presenter: Shawna Suckow, The Buyer Insider, Global Speaker on Buyer Behavior

Details: Welcome to the era of Relationship Marketing! The days of cold calling are over, and planners don’t respond to email anymore. They’re using technology and procurement processes more and more to lock you out of their sales process.

  • The traditional sales role is dying. What’s a salesperson supposed to do? Traditional marketing methods are dying? What’s a marketing exec supposed to do?
  • Learn insider secrets from her brand-new book, based on extensive buyer research.
  • Learn new ways to use old tools that will save you lots of time and frustration.
  • Learn new tools and strategies that will help you seize marketing opportunities, prospect better, sell easier, and ultimately drive revenue.

Location: Drury Inn & Suites Fort Myers

Time: 2 - 5 pm (3 hours) 

Thursday, AUGUST 17

Regular Sales & Marketing meeting

Location: Lee County VCB Offices, 1st Floor Conference Room 118, Downtown Fort Myers

Time: 3 - 5 pm 

Thursday, OCTOBER 26

Team Tourism Annual Sales and Marketing Meeting

Location: Sanibel Harbour Marriott Resort and Spa

Time: TBD 

DECEMBER

Tentative: VCB Holiday Roadshow to the Industry

Date: TBD 

2018 Workshops:

Thursday, JANUARY 18

Tentative: State of the Tourism Industry

Location: TBD

Time: TBD

 

 

Click here to register!

No cost to attend.Workshop registration required due to limited space. RSVP to Workshop Registration

More information: Brian Ososky, bososky@leegov.com or Judi Durant, jdurant@leegov.com

 

The Team Tourism Sales & Marketing Workshop Series

is a  Lee County Visitor and Convention Bureau program created to provide educational sessions about relevant topics important to tourism industry partners.