Sales & Marketing

Sales & Marketing


Sales Support

The mission of the Sales Department is to promote The Beaches of Fort Myers & Sanibel to meeting professionals, the travel trade, and leisure visitors to positively influence visitor volume. The VCB Sales team provides resources to industry partners and travel influencers to help grow meeting business and pleasure travel in the destination.

Contact us to discuss ways in which we can partner!



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    Pamela Johnson
    Deputy Director / Director of Sales
    • Assists the Executive Director with VCB Operations
    • Responsible for overseeing all Sales & Marketing functions of the VCB


The Meeting Sales team is responsible for booking meetings at individual hotels throughout Lee County.

Meeting Sales Team

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    Betsy Bush
    National Sales Manager

    Territory: Washington, DC; Northeast USA

  • Erin Congregane 2016.jpg
    Erin Congregane
    Sales Manager

    Territory:  Southeast United States and Florida

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    Jerry Terp
    National Sales Manager

    Territory: Minneapolis, MN; Midwest USA

  • Neil Curiel 2016.jpg
    Neil Curiel
    Sales Coordinator, Meetings, Tour & Travel

    Assists Southeast and Tour and Travel Sales Managers

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    Pam Brown
    Conference & Event Manager

    Assists Midwest and Northeast Territories



The Tour & Travel team sells The Beaches of Fort Myers & Sanibel to tour operators, wholesalers and retail travel agents in the domestic and international arena. We attend trade shows, organize sales calls and missions in major cities and help to create itineraries and vacation package programs for tour operators. We also promote the destination directly to consumers.

Domestic Tour and Travel Sales Team

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    Candice Cocco
    Tourism Sales Manager

    Market: Motorcoach, Reunions, Social Groups

  • Jovina Huber 2016.jpg
    Jovina Huber
    Sales Manager

    Market: Travel Agents, Weddings, Consumers

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    Shelley Crant
    Marketing Representative

    Market: Consumer Trade Shows, Travel Agents


International Tour and Travel Team

  • Charm Evans 2016.jpg
    Sales Coordinator, International Tour & Travel
  • Gabriele Kuminek 400x400.jpg
    Senior PR Manager

    Territory: Germany, Austria & Switzerland

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    Sales & Marketing Representative

    Territory:  Canada

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    Sales & Marketing Representative

    Territory: United Kingdom, Ireland, & Scandinavia

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    Marcel Arens
    Sales & Marketing Representative

    Territory: Germany, Austria & Switzerland

  • Stefanie Zinke 2016.jpg
    International Tourism Sales Manager

    Territory: All International